GRAMMY Award-winning sensation Usher has officially released his ninth studio masterpiece, ‘COMING HOME’, signaling a thrilling new chapter in his remarkable journey through the music world. This album features an impressive array of collaborations with top-tier artists including Burna Boy, Summer Walker, 21 Savage, Pheelz, Latto, H.E.R., and The-Dream, underscoring Usher’s adaptability and his sustained relevance in the evolving music landscape.
‘COMING HOME’ is launched under the banner of mega, a pioneering music collective co-established by Usher alongside L.A. Reid. This venture, in collaboration with gamma, aims to revolutionize the music industry. Gamma, spearheaded by CEO Larry Jackson and President Ike Youssef, stands as an artist-centric multimedia platform that promises exclusive distribution and marketing for all music emanating from mega, thereby broadening Usher’s global fanbase.
The album has already started making waves with its lead singles, such as “Good Good” featuring 21 Savage and Summer Walker, which soared to the top of Billboard’s R&B Digital Song Sales Chart shortly after its release. Its popularity is mirrored across major streaming platforms, finding spots on Spotify’s Are & Be and Apple Music’s R&B Now playlists.
Usher articulates that ‘COMING HOME’ is a homage to returning to one’s essence, embracing and expressing one’s true self with comfort and authenticity. He hopes the album resonates with listeners everywhere, reflecting their personal experiences and emotions.
L.A. Reid praises ‘COMING HOME’ as a reflection of Usher’s artistic growth and his ability to captivate audiences with his music. Reid highlights the album as a journey of introspection and exploration, showcasing Usher’s exceptional talent.
Larry Jackson, co-founder and CEO of gamma, lauds Usher for his courage and independence in navigating his career. Jackson admires Usher’s decision to operate outside the conventional music industry framework, acknowledging him as a significant and influential independent artist. Gamma’s partnership with mega is seen as a strategic move to amplify Usher’s latest project.
In celebration of ‘COMING HOME’s release, iHeartRadio is set to host a National World Premiere event. This special broadcast will feature a 25-minute segment dedicated to the album, offering listeners a deep dive into Usher’s creative process and the inspiration behind the album, providing an intimate experience of ‘COMING HOME’.
This release not only highlights Usher’s journey back to his musical roots but also his evolution as an artist, blending traditional R&B with contemporary sounds and themes. Through ‘COMING HOME’, Usher continues to bridge the gap between generations of music lovers, reaffirming his status as a versatile and enduring figure in the music industry.
